Post on 23-Feb-2016
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VANZAREA DE SERVICII IN ROMANIA
lead generation online in zona serviciilor netranzactionale
SPEAKER: RADU VILCEANU, CEO CONTENTSPEED
www.contentspeed.ro
marketing pentru ecommerce e simplu, pentru ca e tranzactional
analytics for ecommerce
www.contentspeed.ro
Conversie de +3%?
www.contentspeed.ro
Starniti curiozitatea!
www.contentspeed.ro
De la click pe site la discutie face-to-face
www.contentspeed.ro
pentru vanzarea consultativa
rata medie de conversie in Romania
10%
www.contentspeed.ro
evolutia pietei
anticiparea
obiectivele de business ale clientilor
www.contentspeed.ro
FINETUNINGde la o campanie la alta
optimizarea campaniei de lead generation
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marketing ROI
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Costurile serviciilor determina canalele folosite pentru lead
generation
entry level price
SEO, PPC, Remarketing
mid level price
social media
premium services
Public Relations
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PR
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Cum sunt leadurile?
online vs. traditional
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Etape in optimizarea conversieia) Monitorizarea campaniei de lead generationb) Imbunatatirea mesajului in functie de feedbackc) Folosirea canalelor specifice in functie de pozitionarea
serviciului oferit
Social mediawww.linkedin.com/in/raduvilceanuwww.facebook.com/radu.vilceanu
RADU VILCEANU CEO CONTENTSPEEDEmail: radu@contentspeed.com
Bd. Pierre de Coubertin nr. 7, etaj 1Sector 2, Bucureşti, Cod poştal 021901
(031) 82.10.241(0740) 1600.86
www.contentspeed.rohttp://twitter.com/contentspeedwww.facebook.com/ContentSpeedwww.linkedin.com/company/contentspeed